Building a Shared Asset Library for a Growing Team
Governance and naming conventions matter more than the storage tool itself.
Rafael Tung
Contributing Editor, Emerging Tools
Rafael Tung
Rafael is a product designer and technology writer whose newsletter on design tooling built a following of over 40,000 practitioners before he joined Create Chron full-time. He covers AI-native workflows, prompt-driven design, and the practical implications of generative tools for everyday creative work.
6 stories
AI Design Tools That Produce Editable Outputs
Most AI design tools lock you out once they're generated.
Rafael Tung
Replacing a Design Agency With In-House AI Tooling
Companies are replacing agencies by automating execution work internally.
Rafael Tung
Creating Multiple Asset Formats From One Brand Design
Encode brand rules once in a master file so every asset stays consistent without remaking decisions.
Rafael Tung
Visual Brand Guidelines Non-Designers Can Actually Follow
Smart templates and swatch libraries help non-designers apply brand rules without waiting for help.
Rafael Tung
Brand Consistency Across Marketing and Sales Assets
Consistency fails in execution, not strategy.
Rafael Tung